Just think of the unused features on your mobile phone — for most people, these micro-computing marvels are only used for talking, messaging and taking photos.
Farmers across Australia and New Zealand are renowned globally for their productivity and efficiency and are often considered leaders in AgTech. They want to do more with less, while getting the most from each pass of the paddock.
But there remains significant untapped potential to positively impact farm businesses through greater utilisation of technology.
Until now, only farmers who purchased new equipment were able to access the latest precision agriculture innovations to maximise efficiency and productivity.
As the name implies, the goal of precision agriculture is to maximise margins through precise management practices, from seed placement at the right depth, spacing and volume, through to targeted and efficient fertiliser and pesticides applications, to match the exact growing conditions of each square metre of a farmed paddock.
Optimising the accuracy of these tasks requires sensor-based technologies and advanced computing systems.
Where previously farmers may have felt they had restrictions in achieving their full potential in precision agriculture, that has now changed with John Deere’s Precision Essentials packages, which bring the latest technology to all ages and makes of machinery.
Precision Essentials allows farmers to tailor the latest precision agriculture hardware and software to the specific needs of their farm business. It removes the barriers to adopt technology by making it affordable, accessible and adaptable to all.
John Deere is now offering flexibility for how growers wish to purchase. Traditionally, farmers bought everything upfront, which is still an option. But those purchasing Precision Essentials will experience a lower upfront cost for a display, receiver and modem and then select a pre-packaged licence that has features that suits their operation, like AutoTrac, section control and RTK.
Importantly, Precision Essentials equipment can also be retrofitted to ageing equipment and mixed fleets.
As farming operations evolve, they can upgrade licences to suit their needs to ensure they have the greatest impact on farm.
By being continually connected, farmers will obtain the benefits of software updates as John Deere continues to unlock improvements and update features, thus getting better over time.
Precision Essentials allows farmers to easily take the step to the next level of automation by embracing the right combination of John Deere technology that meets their needs.
For more information about Precision Essentials options, contact your local John Deere dealership.
